“China’s wary government is a world champion in internet censorship, but Communist Party leaders now want to master the trickier feat of actively shaping online opinion.

The results so far don’t match the zap and crackle of China’s young, who have embraced microblogs as their latest tool for spreading information and opinions that can make Party officials see red. But there’s no mistaking the Party’s determination to reach China’s 450 million Internet users.

President Hu Jintao recently called the “virtual world” his next battleground, and the nation’s Party-run parliament, now in session, has brought talk about how to win over or control the country’s microbloggers.”

From The Globe and Mail